The main objective was to increase the visibility of the new electric vehicle brand Leapmotor on the Slovenian market. They wanted to create content that would introduce the brand to the general public and arouse interest in their models in our country.

We have created several series of content-rich videos to bring the brand closer to the Slovenian buyer. Instead of just visuals, we divided the content into different sections:

• Demonstrations and test drives:Where we showed the car in real situations.
• Interviews in the car:Dynamic conversations where people actually tested the functions of the car.‍
• “Debunking” myths:Eliminating prejudices about electric vehicles in a relaxed way.